I'm diving into mass media for Spring semester 2010 at Metropolitan State College of Denver. I'll take a critical look at as many types of mass media as I can and write about them here. This is for my JRN 1010 project.

Tuesday, February 9, 2010

The most exciting part of this year's Super Bowl was the game!

The Saints won the Sell-out Bowl! The 2010 Super Bowl broadcast was the most viewed television program in history. Lucky for the advertisers, huh? There were some real winners off the field too. And, forgive my puns, a few loosers.

Hyundai has some real nice cars! I dont think I have seen this many Hyundai ads in my life as there were during the game. They are one of the winners, in my book. Brett Favre humored the viewer by receiving a 2020 MVP award. Clever, I thought.

Another winner was Snickers! Betty White was hillarious in the piece where she is playing football with the guys and is suddenly transformed into someone to be bargained with after eating a Snickers.

I loved the Doritos commercials, especially the one where the dogs place a shock collar on there owner. Brilliant and funny!

And now for the real loosers: Skechers! The commercial aired during the Super Bowl was too similar to the ordinary Skechers ad that already runs. Lousy. Unimaginative. And expensive! Why would you pay millions of dollars to run your ad during the biggest game of the year and not pull out all of the stops?

Finally, Focus On The Family. The only thing good about this commercial was the boos that were heard throughout the bar when it played. It was terrible for more than one reason. I don't think the Super Bowl is the place to place your ideals on other people. I hope they lost their shorts on that one!

I'm really looking forward to next year. The highlight of this years Super Bowl was the game itself. I can't say that is the case every year.

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