The dome needs repairs but the state is broke. I get that. What I don't get is that Colorado state lawmakers are tossing around the idea of seeking advertisers to advertise on the construction curtains that cover the repairs.
I guess I do get it. I've learned in class that advertising is big bucks! I guess I am just tired of seeing logos and sponsors on so many venues. I guess allowing advertising to pay the $13 million in repairs is brilliant. Just disappointing.
Showing posts with label logos. Show all posts
Showing posts with label logos. Show all posts
Friday, April 2, 2010
Thursday, March 18, 2010
A critical look at CBS Outdoor?
CBS Outdoor is the largest outdoor advertising company in the United States. Because of this, I have decided to do my Media Critical Analysis on this for my Mass Media class.
So, the next several days, leading up to the due date, I am going to start researching this huge company. What made me think about it was a clip from the movie in class called The Persuaders. One of the guys on the panel that they interviewed had this rant about Times Square being like Vegas.. or not knowing if he was in Vegas... something like that. I am going to have to refer back to the movie.
I noticed on Colorado Blvd, CBS Outdoor has a LED billboard and it is along side a hotel. That has to be troublesome for the hotel. It cannot be comfortable for the guests. There are several CBS Outdoor logo'd billboards on Broadway and today when I was waiting for the bus, I saw that the bus shelter had the same signage.
I'll write more on this later.
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